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The
marketing process has been my passion for more than 20 years. I have been
fortunate to work with some of North America's best known marketing and
handled assignments that include consumer advertising, strategic and partnership
marketing, corporate communications and product branding and awareness.
I founded Fusion Communications, Inc. and have served as its President
since 1989. Fusion Communications is a consulting company specializing
in brand development, strategic partnership development and management,
and productivity and profitability communication strategies. Mr. Mailey
has represented a wide range of clients, including
- "
Royal Bank - handling a wide ranging and diverse series of 'head office'
assignments including corporate video projects, strategic business issues
and hundreds of internal and external communication initiatives.
- Princess
Cruises - Canadian national advertising planning and execution"
- Colliers
International - publication assignments for a number of North American
offices including head office assignments"
- Cruise
Holidays International, where he provided branding consultation, business
strategy services and direct marketing assignments for the rollout of
its franchise system"
- Denny's
Restaurants, where he provided consulting services related to its rebranding,
including new corporate graphics, new advertising strategies, new media
tactics and the introduction of an upsell program in each restaurant.
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